Brahma AI raises $150 million for video and voice tools

Brahma AI, a software platform that helps businesses make and manage video and audio, has raised $150 million to expand its technology. Its tools can organize footage, create realistic digital people and adapt video into different languages, including matching lip movements to translated speech.

The company names Warner Bros among its customers, giving it a connection to the entertainment industry. Its platform combines tools for creating new material with systems for managing the large content libraries held by studios, broadcasters and other businesses.

The funding round was led by Multiples Alternate Asset Management, which contributed $100 million of the total. Announced on September 22, the investment will support research and development, international expansion and a larger presence in Silicon Valley.

Brahma also reported another $100 million of investor interest. That remains separate from the completed $150 million round and has not been announced as additional money raised.

How the technology works

Brahma’s platform has two main parts, called Core and Studio. Core helps businesses organize and find material they already hold, while Studio provides tools for creating and adapting content.

For a television company with a substantial archive, finding the right footage can be a significant part of production. Core uses AI to identify and organize information about audiovisual files, helping teams search their collections and move material through production and distribution.

Studio covers video, audio, images and digital humans, which are realistic computer-generated representations of people. It supports different combinations of human work and AI assistance, allowing businesses to choose how the technology fits into their production process.

The entertainment connection therefore extends beyond generating an image or a short clip. Brahma is developing a shared platform for tasks ranging from locating existing material to preparing content for different audiences.

Adapting video for different languages

One of its tools, VAANI, focuses on voice and localization, the process of adapting content for different languages and audiences. Brahma describes it as supporting authorized voice replication and adjusting on-screen lip movements to match translated dialogue.

For viewers, the intended result is a closer match between the voice they hear and the person they see speaking. Producing a convincing version still requires attention to the translation, the performance and how the picture and sound work together.

Studio also includes ATMAN, its digital human technology, which is designed to create realistic digital people for uses including storytelling, presentations and marketing. Other features support early creative work, such as developing storyboards, characters and visual ideas.

Connecting production tasks

Brahma presents the platform as a way to bring content management and creative tools into one working environment. Businesses can apply their own brand requirements and controls while using different features across a project.

Its approach places human creative direction alongside automated tasks, with options for AI-assisted and blended production. Core also allows users to search and work with content using everyday language, while supporting collaboration and automated delivery.

What this means for film and TV

For film studios and broadcasters, Brahma’s appeal is the possibility of handling archive searches, content creation and language adaptation within one platform. That could help production teams connect tasks spread across different tools, although the funding itself does not demonstrate better results or lower costs.

The $150 million gives Brahma more resources to develop that proposition. For the businesses using it, the practical test will be whether its tools deliver useful results while preserving creative control and the quality audiences expect.