AI Filmmaking Takes Over Busan as Kling AI Joins Major Film Industry Push
Kling AI, Google DeepMind and Netflix’s Eyeline Studios head to Busan as generative AI moves further into professional filmmaking.
Generative AI is moving deeper into the international film industry, with one of Asia’s major film markets preparing to put the technology in front of filmmakers, studios and entertainment companies.
The Asian Contents & Film Market, the industry market connected to the Busan International Film Festival (BIFF) in South Korea, will hold its 2026 programme from October 10 to 13.
This year, artificial intelligence will have a significant presence, with companies including Kling AI, Google DeepMind and Netflix-owned Eyeline Studios involved.
What is Kling AI?
Kling AI is a Chinese generative AI platform capable of creating and editing video from written instructions and images. Developed by Chinese technology company Kuaishou, it has become one of the major competitors in the rapidly growing AI video market.
At Busan, Kling will take part in a session called New Cinematic Possibilities: Reimagining Filmmaking with Kling AI, exploring how its technology could be used in professional filmmaking and storytelling.
The platform has already grown far beyond experimental AI clips. Kling says it has passed 100 million users worldwide, with more than 70% of users outside China and more than 50,000 corporate customers across industries including film production, advertising and gaming.
AI films are already being made
Busan’s AI programme will go beyond demonstrations of individual tools.
InnoAsia, a programme focused on emerging entertainment technology, will bring together 44 organisations and companies across 11 programmes. An AI Creators Camp and Cinematic AI programme will examine how filmmakers are already incorporating the technology into production.
Google DeepMind, Google’s artificial intelligence research division, will also feature in discussions around AI animation. Eyeline Studios, the visual effects company owned by Netflix, will explore generative AI and the future of filmmaking.
Audiences and industry guests will also get previews of AI-assisted feature films, animation, series and interactive projects currently in development.
The programme places AI alongside another rapidly growing entertainment format, with sessions examining China’s booming microdrama industry and how short, mobile-first dramas can develop into films and larger entertainment properties.
Busan therefore offers something more significant than another AI technology showcase. Filmmakers, studios and AI developers are increasingly meeting in the same place, providing a glimpse at how these tools could move from online experiments into mainstream entertainment production.
